Toad Hall Cafe

Rebrand / Collateral / Signage / Environmental




The Toad Hall brand is a veritable institution unto itself.

Basking in a rich history with a strong community vibe, this cafe is now a landmark. To tell its story right we needed to reflect the past in a future centered around its values. A holistic approach to community, food and wellbeing of both its patrons & staff alike.


Our praxis has been one of exploring and weaving old & new into a modern, relevant visual narrative. One that can capture the hearts of the transient traveller and its loyal patronage in a single breath.

We reflected from outside in through signage, menus and various cafe touch points.